{"id":238425,"date":"2024-05-15T18:20:25","date_gmt":"2024-05-15T18:20:25","guid":{"rendered":"https:\/\/www.ilustrograma.com.br\/portfolio\/legal-goal\/"},"modified":"2024-05-15T18:24:47","modified_gmt":"2024-05-15T18:24:47","slug":"legal-goal","status":"publish","type":"project","link":"https:\/\/www.ilustrograma.com.br\/en\/portfolio\/legal-goal\/","title":{"rendered":"Legal Goal"},"content":{"rendered":"\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Gol Legal\" src=\"https:\/\/player.vimeo.com\/video\/913784580?dnt=1&amp;app_id=122963\" width=\"1080\" height=\"608\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write\"><\/iframe>\n<\/div><\/figure>\n\n<p>Animation created for <strong>Gol Legal<\/strong> to launch its new campaign celebrating the start of the Brazilian Football Championship.<\/p>\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2024\/05\/Concept_01.jpg\" alt=\"\" class=\"wp-image-238378\" srcset=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2024\/05\/Concept_01.jpg 1920w, https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2024\/05\/Concept_01-1280x720.jpg 1280w, https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2024\/05\/Concept_01-980x551.jpg 980w, https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2024\/05\/Concept_01-480x270.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) and (max-width: 1280px) 1280px, (min-width: 1281px) 1920px, 100vw\" \/><\/figure>\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2024\/05\/Concept_02.jpg\" alt=\"\" class=\"wp-image-238380\" srcset=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2024\/05\/Concept_02.jpg 1920w, https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2024\/05\/Concept_02-1280x720.jpg 1280w, https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2024\/05\/Concept_02-980x551.jpg 980w, https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2024\/05\/Concept_02-480x270.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) and (max-width: 1280px) 1280px, (min-width: 1281px) 1920px, 100vw\" \/><\/figure>\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2024\/05\/Concept_03.jpg\" alt=\"\" class=\"wp-image-238382\" srcset=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2024\/05\/Concept_03.jpg 1920w, https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2024\/05\/Concept_03-1280x720.jpg 1280w, https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2024\/05\/Concept_03-980x551.jpg 980w, https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2024\/05\/Concept_03-480x270.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) and (max-width: 1280px) 1280px, (min-width: 1281px) 1920px, 100vw\" \/><\/figure>\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2024\/05\/Concept_04-1024x576.jpg\" alt=\"\" class=\"wp-image-238384\" srcset=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2024\/05\/Concept_04-980x551.jpg 980w, https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2024\/05\/Concept_04-480x270.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/figure>\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2024\/05\/Concept_06-1024x576.jpg\" alt=\"\" class=\"wp-image-238388\" srcset=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2024\/05\/Concept_06-980x551.jpg 980w, https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2024\/05\/Concept_06-480x270.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/figure>\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2024\/05\/Concept_07-1024x576.jpg\" alt=\"\" class=\"wp-image-238390\" srcset=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2024\/05\/Concept_07-980x551.jpg 980w, https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2024\/05\/Concept_07-480x270.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/figure>\n\n<p>The idea was to play a soccer game with 50s and 60s style characters, but using the V.A.R feature that is present in today&#8217;s games. We had the freedom to create the scenes, from the storyboard to the finalization. <\/p>\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"506\" data-id=\"238392\" src=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2024\/05\/Personagens_02.gif\" alt=\"\" class=\"wp-image-238392\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"506\" data-id=\"238394\" src=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2024\/05\/Personagens_03.gif\" alt=\"\" class=\"wp-image-238394\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"506\" data-id=\"238396\" src=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2024\/05\/Personagens_04.gif\" alt=\"\" class=\"wp-image-238396\"\/><\/figure>\n<\/figure>\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"506\" data-id=\"238398\" src=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2024\/05\/Personagens_05.gif\" alt=\"\" class=\"wp-image-238398\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"506\" data-id=\"238402\" src=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2024\/05\/Personagens_07.gif\" alt=\"\" class=\"wp-image-238402\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"506\" data-id=\"238400\" src=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2024\/05\/Personagens_06.gif\" alt=\"\" class=\"wp-image-238400\"\/><\/figure>\n<\/figure>\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-3 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"506\" data-id=\"238405\" src=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2024\/05\/Personagens_08.gif\" alt=\"\" class=\"wp-image-238405\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"506\" data-id=\"238407\" src=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2024\/05\/Personagens_09.gif\" alt=\"\" class=\"wp-image-238407\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"506\" data-id=\"238409\" src=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2024\/05\/Personagens_10.gif\" alt=\"\" class=\"wp-image-238409\"\/><\/figure>\n<\/figure>\n\n<p class=\"has-text-align-center\">.<\/p>\n\n<p class=\"has-text-align-center\">The scenes were animated using the cutout technique in After Effects. It was great fun illustrating and animating this project! <\/p>\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-4 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" data-id=\"238411\" src=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2024\/05\/Takes_01.gif\" alt=\"\" class=\"wp-image-238411\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" data-id=\"238413\" src=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2024\/05\/Takes_02.gif\" alt=\"\" class=\"wp-image-238413\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" data-id=\"238415\" src=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2024\/05\/Takes_03.gif\" alt=\"\" class=\"wp-image-238415\"\/><\/figure>\n<\/figure>\n\n<p class=\"has-text-align-center\">.<\/p>\n\n<p class=\"has-text-align-center\"><strong>Client: <\/strong>Gol Legal<br\/><strong>Producer Company: <\/strong>Ilustrograma<br\/><strong>Audio Producer: <\/strong>Ricardo Massao Fujii<br\/><strong>Storyboard and Illustration: <\/strong>Henrique Neumann<br\/><strong>Animation:<\/strong> Henrique Neumann<br\/>Marina Zucchi<\/p>\n\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"169\" src=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2024\/05\/Gif_final.gif\" alt=\"\" class=\"wp-image-238417\" style=\"width:266px;height:auto\"\/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Animation created for Gol Legal to launch its new campaign celebrating the start of the Brazilian Football Championship. The idea was to play a soccer game with 50s and 60s style characters, but using the V.A.R feature that is present in today&#8217;s games. We had the freedom to create the scenes, from the storyboard to [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":238381,"comment_status":"open","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"project_category":[41],"project_tag":[52,55,67,114,115,116],"class_list":["post-238425","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-animation-for-advertising","project_tag-animation-en","project_tag-illustration-en","project_tag-adobe-after-effects-en","project_tag-cutout-en","project_tag-football-en","project_tag-soccer"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Legal Goal - Ilustrograma Est\u00fadio de Anima\u00e7\u00e3o<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ilustrograma.com.br\/en\/portfolio\/legal-goal\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Legal Goal - Ilustrograma Est\u00fadio de Anima\u00e7\u00e3o\" \/>\n<meta property=\"og:description\" content=\"Animation created for Gol Legal to launch its new campaign celebrating the start of the Brazilian Football Championship. 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