{"id":238368,"date":"2023-11-16T19:24:16","date_gmt":"2023-11-16T19:24:16","guid":{"rendered":"https:\/\/www.ilustrograma.com.br\/portfolio\/mormaii-rocket-sun\/"},"modified":"2023-11-16T19:34:24","modified_gmt":"2023-11-16T19:34:24","slug":"mormaii-rocket-sun","status":"publish","type":"project","link":"https:\/\/www.ilustrograma.com.br\/en\/portfolio\/mormaii-rocket-sun\/","title":{"rendered":"Mormaii &#8211; Rocket Sun"},"content":{"rendered":"\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Mormaii - RocketSun\" src=\"https:\/\/player.vimeo.com\/video\/882608917?dnt=1&amp;app_id=122963\" width=\"1080\" height=\"608\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture\"><\/iframe>\n<\/div><\/figure>\n\n<p>Mormaii literally took us to the beach with the invitation to the production of the film for its new children&#8217;s eyewear collection: Rocket Sun.<\/p>\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/Post_04_Layout_01.png\" alt=\"\" class=\"wp-image-238330\" srcset=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/Post_04_Layout_01.png 1920w, https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/Post_04_Layout_01-1280x720.png 1280w, https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/Post_04_Layout_01-980x551.png 980w, https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/Post_04_Layout_01-480x270.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) and (max-width: 1280px) 1280px, (min-width: 1281px) 1920px, 100vw\" \/><\/figure>\n\n<p><strong>CONCEPT<\/strong><\/p>\n\n<p>Rocket Sun is a collection where the sun makes everything change color. To illustrate this idea, we used sunlight to change the colors of the products in a video game scenario, with different levels of difficulty and in a super fun way! Everything was designed especially for the 8 to 12 year old audience, using vibrant colors, lots of texture and reticules in this universe.  <\/p>\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" data-id=\"238332\" src=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/Layout_02_3.jpg\" alt=\"\" class=\"wp-image-238332\" srcset=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/Layout_02_3.jpg 1920w, https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/Layout_02_3-1280x720.jpg 1280w, https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/Layout_02_3-980x551.jpg 980w, https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/Layout_02_3-480x270.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) and (max-width: 1280px) 1280px, (min-width: 1281px) 1920px, 100vw\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" data-id=\"238334\" src=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/Post_06_Layout_03.png\" alt=\"\" class=\"wp-image-238334\" srcset=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/Post_06_Layout_03.png 1920w, https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/Post_06_Layout_03-1280x720.png 1280w, https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/Post_06_Layout_03-980x551.png 980w, https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/Post_06_Layout_03-480x270.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) and (max-width: 1280px) 1280px, (min-width: 1281px) 1920px, 100vw\" \/><\/figure>\n<\/figure>\n\n<p class=\"has-text-align-center\">.<\/p>\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/Layout_04.png\" alt=\"\" class=\"wp-image-238336\" srcset=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/Layout_04.png 1920w, https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/Layout_04-1280x720.png 1280w, https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/Layout_04-980x551.png 980w, https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/Layout_04-480x270.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) and (max-width: 1280px) 1280px, (min-width: 1281px) 1920px, 100vw\" \/><\/figure>\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/Post_07_Layout_06.png\" alt=\"\" class=\"wp-image-238338\" srcset=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/Post_07_Layout_06.png 1920w, https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/Post_07_Layout_06-1280x720.png 1280w, https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/Post_07_Layout_06-980x551.png 980w, https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/Post_07_Layout_06-480x270.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) and (max-width: 1280px) 1280px, (min-width: 1281px) 1920px, 100vw\" \/><\/figure>\n\n<p>The film was separated into 3 levels, where each one is represented by a child playing a sport. Each level has a degree of difficulty and corresponds to a type of glasses. With each level the score goes up and everything becomes even more exciting.  <\/p>\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"506\" data-id=\"238340\" src=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/Trecho01_v00.gif\" alt=\"\" class=\"wp-image-238340\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"506\" data-id=\"238342\" src=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/Trecho02_v01.gif\" alt=\"\" class=\"wp-image-238342\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"506\" data-id=\"238344\" src=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/Trecho03_v01.gif\" alt=\"\" class=\"wp-image-238344\"\/><\/figure>\n<\/figure>\n\n<p class=\"has-text-align-center\">.<\/p>\n\n<p><strong>STORYBOARD<\/strong><\/p>\n\n<p>We started production of the film directly in Storyboard. From the sketches, we understood the narrative we would use, whose parts would be captured, animated and how they would work in the production of the film. <\/p>\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1353\" src=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/Storyboard_v00.png\" alt=\"\" class=\"wp-image-238346\" srcset=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/Storyboard_v00.png 1920w, https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/Storyboard_v00-1280x902.png 1280w, https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/Storyboard_v00-980x691.png 980w, https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/Storyboard_v00-480x338.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) and (max-width: 1280px) 1280px, (min-width: 1281px) 1920px, 100vw\" \/><\/figure>\n\n<p>In the animation we used mixed frame by frame and cutout techniques. The frame by frame was mainly in the characters doing the maneuvers each in their sport. Check out some of the bike scene process below.  <\/p>\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"506\" src=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/Processo_AnimaBike_v04.gif\" alt=\"\" class=\"wp-image-238348\"\/><\/figure>\n\n<p><strong>STAGE DIRECTION<\/strong><\/p>\n\n<p>We entered this Mormaii production creating everything from script, storyboard, illustration and animation. We directed the scene in Santo Ant\u00f4nio de Lisboa, Florian\u00f3polis, with casting and location production carried out by the client. <\/p>\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-3 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" data-id=\"238350\" src=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/Caiaque_01-1024x576.png\" alt=\"\" class=\"wp-image-238350\" srcset=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/Caiaque_01-980x551.png 980w, https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/Caiaque_01-480x270.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" data-id=\"238352\" src=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/Menina_00-1024x576.png\" alt=\"\" class=\"wp-image-238352\" srcset=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/Menina_00-980x551.png 980w, https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/Menina_00-480x270.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" data-id=\"238354\" src=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/Menina_01-1024x576.png\" alt=\"\" class=\"wp-image-238354\" srcset=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/Menina_01-980x551.png 980w, https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/Menina_01-480x270.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/figure>\n<\/figure>\n\n<p class=\"has-text-align-center\">.<\/p>\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"394\" src=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/Trecho04_v01.gif\" alt=\"\" class=\"wp-image-238356\"\/><\/figure>\n\n<p class=\"has-text-align-center\"><strong>Client: <\/strong>Mormaii<br\/><strong>Producer Company: <\/strong>Ilustrograma<br\/><strong>Director:<\/strong> Henrique Neumann<br\/><strong>Casting and Location Production: <\/strong>JR Adamver<br\/><strong>Photography Direction: <\/strong>Grazi Nery<br\/><strong>Audio Producer: <\/strong>Ricardo Massao Fujii<br\/><strong>Storyboard and Illustration: <\/strong>Henrique Neumann<br\/><strong>Animation:<\/strong> Henrique Neumann<br\/><strong>            <\/strong>Daniel Meurer<br\/> Marina Zucchi<\/p>\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"169\" src=\"https:\/\/www.ilustrograma.com.br\/wp-content\/uploads\/2023\/11\/MeninaSurf_Loop_v03.gif\" alt=\"\" class=\"wp-image-238358\"\/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Mormaii literally took us to the beach with the invitation to the production of the film for its new children&#8217;s eyewear collection: Rocket Sun. CONCEPT Rocket Sun is a collection where the sun makes everything change color. To illustrate this idea, we used sunlight to change the colors of the products in a video game [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":238363,"comment_status":"open","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"project_category":[41],"project_tag":[78,105,106,107,108,109,110],"class_list":["post-238368","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-animation-for-advertising","project_tag-animation-en-2","project_tag-mormaii-en","project_tag-rocket-sun-en","project_tag-glasses","project_tag-sunglasses","project_tag-beach","project_tag-animarion-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Mormaii - Rocket Sun - Ilustrograma Est\u00fadio de Anima\u00e7\u00e3o<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ilustrograma.com.br\/en\/portfolio\/mormaii-rocket-sun\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mormaii - Rocket Sun - Ilustrograma Est\u00fadio de Anima\u00e7\u00e3o\" \/>\n<meta property=\"og:description\" content=\"Mormaii literally took us to the beach with the invitation to the production of the film for its new children&#8217;s eyewear collection: Rocket Sun. CONCEPT Rocket Sun is a collection where the sun makes everything change color. 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